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Market Watch 2007 - Written by Christine Rae
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What is in and out for 2007?
Just as there are trends in new cars, clothing, food, technology
and colors, there are some very interesting trends emerging as
buyer preferences for 2007, according to a recent survey conducted
with agents and brokers by author and Realtor® Mark Nash.
Recently I had the opportunity to talk to some agents in Canada and
have compiled a list of 5 definitely in and 5 definitely out trends.
What is in and out for 2007?
Definitely OUT:
- Smells of any kind everyone knows smoke, pets and
cooking are obviously not going to coerce a potential buyer
to place an offer and neither will air fresheners, scented
candles or plugin oil contraptions. The best smell is
clean fresh air.
- Unfinished anything if the seller can't be bothered to
complete projects then neither can the buyer. Unless you
want to seriously discount the asking price.
- Agents not knowing about the benefits and nuances of
staging a property effectively with a trained professional.
More and more savvy homeowners are expecting their
agents to provide guidance on and connections to professional
staging services.
- Polished brass brushed nickel and pewter are still the
most sought after hardware finishes while antique brass and
oilrubbed bronze are beginning to make a comeback. This
will continue through 2007.
- "As is" property marketing the influx of TV shows
like the world renowned Ann Maurice House Doctor®,
and other shows on HGTV and A&E has definitely
raised awareness of buyers. The softer market means
every resale listing will need to step up a notch or two
and really compete with new properties on the market.
Fully preparing the property for sale now, more than
ever, is crucial.
Definitely IN:
- Wrought iron fence it's the look of luxury, both practical
and attractive.
- Upscale garage space a workspace rapidly becoming
more of an extension of the home and less the cluttered
dumping ground of yesteryear. Today's savvy buyer is
looking for storage systems, cabinets, durable attractive
flooring, climate control, insulation and wiring for
sound, internet, TV, etc...
- Heated driveways and patios Baby boomers in cold
climates are fed up with shoveling and want the pleasure
of an extended living space in the fall.
- Spa space People are lured to homes where they can
truly "get away from it all" right in their own space. There
is an advent of luxurious amenities rainforest and steam
showers, saunas are making a come back, a tranquil space for
Tai Chi or yoga, waterfalls, etc. . . both inside and out.
- Home office you may think "that's not new", but more
people than ever are starting home based businesses and
they need a place to work. With this trend we are seeing
more requests for larger or multiple home office spaces.
- Trend to watch: SNORING rooms; a welcome respite
from the couch. With all the baby boomers rapidly
approaching 60, second bedrooms connected or adjacent
to Master are becoming a "want" so everyone can enjoy
maximum rest.
Written by Christine Rae
Home Staging Expert, Author, Keynote Speaker
President of Certified Staging ProfessionalsTM (CSP)
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